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The Realtors Conspiracy has Re-branded to ”Sold Right Away”! I invite you to explore the proven methods, innovative tools, and insider tips that industry experts and successful realtors use to excel. From compelling client stories to in-depth interviews with marketing mavens, Sold Right Away delivers actionable insights on how to effectively market properties, create a standout personal brand, and turn leads into lasting clients. This podcast is your essential guide to mastering real estate marketing.
Episodes

Thursday Sep 19, 2024
Redefining Real Estate: Consistency and Authenticity w. Amanda Griffiths
Thursday Sep 19, 2024
Thursday Sep 19, 2024
In this episode of Sold Right Away, I have an insightful conversation with Amanda Griffiths from Engel & Volkers. Amanda shares her journey into real estate, how she transitioned from a cloud brokerage to an in-person office, and the importance of being authentic and consistent. We discuss handling real estate challenges, the necessity of self-motivation, and continuous learning. Amanda also provides valuable insights into her marketing strategies, including the importance of targeted efforts, effective networking, and utilizing platforms like TikTok.
00:11 Introduction to Sold Right Away
00:57 Interview with Amanda Griffiths: Journey into Real Estate
01:36 Transition from Cloud Brokerage to In-Person Office
04:09 Real Estate School vs. Real World Experience
05:32 Personal Growth and Networking Strategies
11:52 Marketing Challenges and Strategies
17:00 Rapid Fire Questions and Key Takeaways
22:27 Conclusion and Final Thoughts
Follow Maude & Amanda:
Connect with Amanda:
LinkedIn: https://www.linkedin.com/in/amanda-griffiths-76520719a/?originalSubdomain=ca
TikTok: https://www.tiktok.com/@realtorgirlsniagara
Connect with Maude: https://www.soldrightaway.com/
LinkedIn: https://www.linkedin.com/in/soldrightaway/?originalSubdomain=ca
Links & Resources: https://linktr.ee/soldrightaway

Thursday Sep 05, 2024
Mastering Time Management in Real Estate Marketing
Thursday Sep 05, 2024
Thursday Sep 05, 2024
Join me on this episode of Sold Right Away as we explore effective strategies for mastering time management in real estate marketing. Whether you're a seasoned realtor or an up-and-coming agent, learn how to balance client responsibilities with consistent and targeted marketing efforts. I'll dive into key tactics such as prioritizing marketing time blocks, delegating tasks, leveraging automation tools, and targeting the right audience to ensure your success and reduce burnout. Plus, discover how Sold Right Away's comprehensive marketing services can help you focus on your strengths and boost your business. Tune in and take the next step toward unparalleled success in your real estate career.
00:00 Welcome to Sold Right Away
00:20 The Importance of Time Management in Real Estate
01:12 Strategy 1: Prioritize Marketing Time Blocks
02:33 Strategy 2: Delegate Marketing Tasks
04:22 Strategy 3: Consistency Through Automation
05:11 Strategy 4: Targeted Marketing
06:09 Conclusion and Support from Sold Right Away
Connect with Maude: https://www.soldrightaway.com/
LinkedIn: https://www.linkedin.com/in/soldrightaway/?originalSubdomain=ca
Links & Resources: https://linktr.ee/soldrightaway

Thursday Aug 22, 2024
The Persona Blueprint: Defining and Attracting Your Perfect Client
Thursday Aug 22, 2024
Thursday Aug 22, 2024
In this moment episode with Andrea Florian, I uncover the secrets to crafting a laser-focused marketing strategy for real estate professionals. Discover how to identify and attract your ideal clients by analyzing past successes and testimonials. Learn the art of creating detailed client personas and tailoring your social media and marketing efforts to speak directly to them. I also dive into the long-term nature of real estate marketing and reveal strategies for investing in your biggest wins to generate more precise and valuable leads. Tune in for actionable insights to transform your marketing game and build lasting client relationships.
00:00 Defining Your Ideal Client
01:40 Creating Client Personas
02:15 Marketing Strategies for Personas
02:57 Narrowing Down Your Target Audience
04:45 Effective Use of Social Media
05:05 Long-Term Real Estate Marketing
05:49 Maximizing Marketing Dollars
08:09 Conclusion and Strategic Planning
Reach Maude here: https://www.soldrightaway.com/
Reach Andrea here: https://www.florianrealtyteam.ca/

Thursday Aug 08, 2024
Chase Referrals, Not Transactions w. Tara Alkhalisi
Thursday Aug 08, 2024
Thursday Aug 08, 2024
Welcome back to the 'Sold Right Away' podcast! In this episode, I am thrilled to sit down with Tara Alkhalisi from Right at Home Realty. With 13 years in the real estate industry, Tara shares her journey from being an environmental consultant to becoming a successful realtor. We discuss the power of chasing referrals over immediate deals, leveraging listings, and building lasting relationships. Tara offers invaluable advice on marketing strategies and the importance of consistency and personal growth. Tune in for actionable insights that can help elevate your real estate career.
00:00 Introduction: Chasing Referrals, Not Deals
00:42 Meet Tara Alkhalisi: From Environmental Consultant to Realtor
02:45 Building a Successful Real Estate Career
05:17 Keys to Success: Patience, Consistency, and Client Connection
10:59 Marketing Strategies and Challenges
16:38 Rapid Fire Questions and Final Advice
26:59 Conclusion and Farewell
Follow Maude and Tara:
Connect with Maude:
LinkedIn: https://www.linkedin.com/in/soldrightaway/?originalSubdomain=ca
Website: https://www.soldrightaway.com/
Links & Resources: https://linktr.ee/soldrightaway
Connect with Tara:
Instagram: https://www.instagram.com/tara.homes/?hl=en
Links & Resources: https://linktr.ee/TaraAlkhalisi

Thursday Jul 25, 2024
Building Trust and Integrity in Real Estate w. Marcy Estrada
Thursday Jul 25, 2024
Thursday Jul 25, 2024
In this episode of the Sold Right Away podcast, I sit down with Marcy Estrada, a seasoned realtor with over 20 years of experience at Keller Williams. Marcy shares her inspiring journey from a stock market professional to a top realtor, emphasizing the importance of personal growth, integrity, and building genuine relationships. She discusses overcoming challenges, the significance of being fully present with clients, and the value of continuous learning. Marcy also offers actionable advice for realtors, highlighting the need for support, delegation, and maintaining high ethical standards.
00:00 Introduction to the Podcast
00:24 Meet Marcy Estrada: A Journey in Real Estate
01:05 Discovering Her Superpower
04:01 Building Client Relationships
08:15 Personal Growth and Success
11:59 Lessons Learned and Key to Success
17:39 The Power of Personality Styles in Business
19:08 Non-Negotiables and Integrity in Business
21:07 Marketing Challenges and Solutions
22:49 The Importance of Delegation and Support
27:48 Rapid Fire Questions: Business Insights
33:07 Final Words of Wisdom for Realtors
Connect with Maude:
LinkedIn: https://www.linkedin.com/in/soldrightaway/?originalSubdomain=ca
Website: https://www.soldrightaway.com/
Links & Resources: https://linktr.ee/soldrightaway
Connect with Marcy Estrada:
Facebook: https://www.facebook.com/MarcyEstradaREALTOR/
Instagram: https://www.instagram.com/marcyestrada/

Thursday Jul 11, 2024
Reflections of a Realtor: Anthony Mason on Growth and Mentorship
Thursday Jul 11, 2024
Thursday Jul 11, 2024
In this episode, I welcome Anthony Mason from Realty World Legacy to discuss his journey from a construction project manager to a full-time realtor. Anthony shares insights on transitioning careers, the importance of mentorship, and valuable lessons learned along the way. He highlights key strategies for building a strong client base, marketing effectively, and maintaining consistent success in the constantly fluctuating real estate market. Anthony emphasizes the significance of showing up every day, building a solid foundation for business, and the pivotal role of proper client relationship management. We conclude with rapid-fire questions, revealing Anthony's best practices and challenges in the industry.
00:00 Introduction and Welcome
00:06 Anthony's Journey to Becoming a Realtor
01:40 Transition to Full-Time Real Estate
02:59 Lessons Learned and Mentorship
07:01 Keys to Success and Client Relationships
12:26 Marketing Strategies and Challenges
21:13 Starting Small: Building New Habits
21:49 Mastering Time Blocks for Productivity
22:32 Weekly Chunking: A Strategy for Consistency
25:01 Rapid Fire Questions: Insights and Strategies
27:30 Mindset and Mentorship: Keys to Success
29:38 Podcast Wrap-Up and Future Plans
Connect with Maude:
LinkedIn: https://www.linkedin.com/in/soldrightaway/?originalSubdomain=ca
Website: https://www.soldrightaway.com/
Links & Resources: https://linktr.ee/soldrightaway
Connect with Anthony Mason:
Instagram: https://www.instagram.com/amrealty_rwl/
Facebook: https://www.facebook.com/RealtyWorldLegacyAnthonyMasonRealty/
Website: https://amrealtygroup.ca

Thursday Jun 27, 2024
Transforming Real Estate: Systems, Teams, and Community
Thursday Jun 27, 2024
Thursday Jun 27, 2024
Join me on the Sold Right Away podcast as I interview Andrea Florian, a seasoned real estate professional and leader of the Florian Realty Team. In this episode, Andrea shares her journey from musician to realtor, the importance of community involvement, maintaining a balanced lifestyle, and the keys to building a supportive and effective real estate team. Learn about impactful marketing strategies, time management, and staying authentic in the competitive real estate market.
00:00 Introduction to Andrea Florian
00:06 The Journey into Real Estate
01:18 Challenges and Team Building
03:47 Balancing Personal and Professional Life
05:26 From Musician to Realtor
13:13 Community Engagement and Marketing
18:27 The Importance of Self-Care
21:43 Trusting Your Intuition in Real Estate
22:06 The Intersection of Music and Real Estate
22:55 Marketing Challenges and Strategies
23:27 Defining Your Target Demographic
23:55 Authenticity in Social Media
24:29 Building Trust Through Video
24:59 The Importance of Personal Connection
27:38 Creating Effective Marketing Plans
37:31 Rapid Fire Questions
41:17 Final Thoughts and Advice

Thursday Jun 13, 2024
48 Years in Real Estate: Insights and Success w. Peter Howell
Thursday Jun 13, 2024
Thursday Jun 13, 2024
In this episode of Sold Right Away, Peter shares his journey from almost becoming a teacher to having built a successful real estate career. Learn valuable lessons from Peter’s first sale, how he doubled his sales in just one year, and the importance of maintaining client relationships. Peter also discusses his marketing strategies, including the use of pop-bys, handwritten notes, and phone calls, and his plans to leverage social media and video content to stay connected with his clients. Discover the secrets behind Peter's longevity and success in the real estate industry.
Connect with Maude & Peter:
LinkedIn: https://www.linkedin.com/in/soldrightaway/?originalSubdomain=ca
Website: https://www.soldrightaway.com/
Links & Resources: https://linktr.ee/soldrightaway
Connect with Peter Howell:
LinkedIn: https://www.linkedin.com/in/peterhowell/
Facebook: https://www.facebook.com/PeterHowell.RealEstate?ref=hl
Website: https://peterhowell.royallepage.ca/

Thursday May 30, 2024
Turn Your Real Estate Sales into Client-Attracting Stories w. Maude Leger
Thursday May 30, 2024
Thursday May 30, 2024
Welcome to another episode of Sold Right Away, where we delve into the world of real estate marketing mastery. I'm your host, Maude Leger, here to provide you with the tools and strategies to transform your past sales into future client wins. In this episode, we cover how to leverage your sold listings and turn them into a compelling narrative that not only boosts your credibility but also attracts new clients. From the sunny neighborhoods of Southern Ontario to the bustling streets across the US and Canada, these strategies are designed to take your real estate business to the next level.
In this episode, you’ll:
- Get insights on starting with your utilizing targeted Facebook website and moving onto email blasts (Meta) and social media ads to reach.
- Learn how to create a strategic digital media campaign.
- Explore how to use your sold listings to tell a success story that resonates with potential clients.
Connect with Maude:
LinkedIn: https://www.linkedin.com/in/soldrightaway/?originalSubdomain=ca
Website: https://www.soldrightaway.com/
Links & Resources: https://linktr.ee/soldrightaway

Thursday May 16, 2024
Mastering Your Personal Brand and Confidence in Real Estate w. Maude Leger
Thursday May 16, 2024
Thursday May 16, 2024
Welcome to Sold Right Away, I'm your host, Maude Leger, a seasoned business owner and marketing expert specializing in the real estate industry. Today's episode is an absolute must-listen for real estate agents looking to elevate their market presence through the power of personal branding.
In this episode, you’ll:
- Learn how to craft a brand that reflects your unique strengths and appeals to your ideal clients.
- Gain insights on how continuous learning and client feedback can fortify your confidence.
- Discover how to position yourself as an authority and trusted advisor in the industry.
Connect with Maude:
LinkedIn: https://www.linkedin.com/in/soldrightaway/?originalSubdomain=ca
Website: https://www.soldrightaway.com/
Links & Resources: https://linktr.ee/soldrightaway